In pop culture, certain things have the uncanny ability to overshadow their original purpose and become symbols of an era.
Such is the case with Crocs, the ubiquitous rubber clogs that have garnered ridicule and adoration in equal measure. Yet, their journey from movie prop to global sensation is worth exploring.
Released in 2006, Mike Judge’s satirical masterpiece “Idiocracy” envisioned a dystopian future where societal intelligence had plummeted to alarming depths. Amidst the chaos, one of the film’s most memorable quirks was the presence of Crocs, the colorful, hole-riddled footwear that adorned the feet of characters in the film’s bizarre moviescape.
However, including Crocs in “Idiocracy” was not initially intended as a commentary on fashion or footwear trends. In a 2016 interview with Fast Company, Judge revealed that the decision was primarily a cost-cutting measure, as at the time of filming in 2004, Crocs were unknown, and their availability made them a practical choice for the film’s wardrobe department.
What began as a budget-friendly choice morphed, becoming synonymous with comfort and convenience or stupidity and elitism. Moreover, the onset of the COVID-19 pandemic and subsequent lockdowns further fueled Crocs’ popularity, as people sought comfort and functionality in their attire.
For me, the sight of Crocs is a perfect symbol for today’s society, with Gen Z’s demanding crybaby nature, the bitchy little Karens of the world, and Soy Boys who lack toxic masculinity on the march. As noted by social media users and cultural commentators alike, Crocs, as in the film, has taken on a symbolic significance, reflecting a shift in fashion sense and common sense.
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